6-8 February 2018 | ExCeL London, UK

ICE Totally Gaming is the only B2B gaming event that truly brings together the international online and offline gaming sectors.

Casino Trends from Around the World

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Casino Trends from Around the World

06-Feb-2018
South Gallery Room

10:15 – 11:00 Gaming vs. non-gaming trends: making profit on non-gaming amenities

In some casinos in particular in the USA gaming is no longer primary revenue source and there is clear value in other amenities as a traffic and revenue driver. While European models still remains very gaming focused, lessons could be learnt from markets in the US, Singapore and Macau on how to maximise other sources of revenue and increase the attractiveness of casinos.

Moderator: Bob Boughner, Senior Partner, Global Market Advisors

Panellists: Stowe Shoemaker,Dean of School of Hospitality and Gaming, UNLV

Ramesh Srinivasan, CEO and President, Agilysys

Bob Morse, President of Hospitality, Caesars Entertainment

11:00 - 12:00 eSports in a casino – understanding value of eSports in attracting new customer segments

Betting on eSports is already taking place online and is operated by many iGaming brands. But how can you take advantage of the growth in popularity of eSports in the land-based casino environment. Is that just an attraction or can it drive revenue on its own? Offering case studies, this session will discuss.

Moderator and Panelist: John English, Managing Director, Sports Betting and Technology, Global Market Advisors   

Panellists: Melissa Blau, President, iGaming Capital

Alex Igelman, CEO, Millennial Esports

13:30 – 14:30 Marrying chance and skill

Elements of skill are finding its way onto the casino floor, even though there a clear lack of enough content to satisfy the appetite of the operators in mature land-based markets like the USA. How to define a truly skill-led content offering, what’s the take-up from customer perspective and what could be learnt from content development in both gaming, social gaming, video gaming, iGaming and arcade to create a truly engaging and fun skill gaming content for the customer?

Moderator: Bryan Kelly the SVP of Technology, Scientific Games

Panellists: Christian Stuart, Executive Vice President, Caesars Entertainment

Seth Schorr, Chairman, Downtown Grand Hotel and Casino

Steve Walther, Senior Director, Konami

14:30 – 15:30 IR developments from around the world and their future in Europe

What defines an IR and why the IR model is successful in some geographies and hasn’t been in others? This session will examine the evolution of casino-resorts into modern day IRs, define its most essential components, review the most notable successes around the globe and the critical success factors needed in order to make an IR successful.

Moderator: Steve Gallaway, Managing Partner, Global Market Advisors

Panellists: Simon Thomas, Chief Executive, Hippodrome Casino

Andrew Tottenham, Managing Director, Tottenham & Co 

Ed Tracy, President, Hard Rock Asia

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