The street sector, with its emphasis on low-stake, high-volume gaming, is for many people the engine room of gaming. Transcending different gaming locations, street is a highly competitive sector which encompasses AWPs, B3s, SWPs and the street category of games from those European markets where low-stake gaming is legal.
ICE attracts the games developers, not the distributors. This important point of difference means visitors always have the chance to meet with the developers and talk to the people that matter about technical support, after-sales service, delivery and, most importantly, about the future. Discovering the latest product developments and gaining an international perspective on this major income driver for many gaming establishments is a priority for many people at ICE.