Growth and Stability

Below is information on the Growth and Stability Seminar at ICE Totally Gaming 2017.

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How to maximise technology for customers and optimise total revenue

The challenges facing today’s global gaming market are daunting and serious.  Yet the revenue remains good by global standards and can be improved.  At this session, learn how to optimise your existing customers, and uncover latent segments of the market including any amenities that have been dormant or underappreciated by the casino industry.  Use the latest technology to attract new customers onto your property. Understand how to cut costs, maximise ROI and still provide a quality gaming entertainment experience for your customers.  Experts will define the most critical areas for cost improvement and the aids they use to accomplish these tasks.

In this panel:

•    Learn new methods to using technology to attract new gaming and non-gaming customers
•    See if you are optimising your current system
•    Are you using the right tools to optimise the experience and costs for customers properly
•    What kind of reporting can you use to better manage the operations

Gavin Isaacs, Vice Chairman of the Board, Scientific Games 
Darren Student, Director of Sales for Gaming, Agilysys
Marco Benvenuti, Chief Analytics and Product Officer and Co-Founder, Duetto
Robert L. Boughner (Bob), Senior Partner, Global Market Advisors, LLC

Moderator: Roger P. Gros, Publisher, Global Gaming Business