Caesars Entertainment

including Empire Casino, Playboy Casino Club and The Sportsman Casino

Caesars Entertainment UK is one of Europe’s leading casino companies, offering a diverse portfolio of entertainment, gaming, restaurants and bars at locations throughout the United Kingdom, South Africa and Egypt.

Caesars Entertainment UK prides itself on service, the highest standards of customer care and commitment to the environment.

Caesars Entertainment UK is the home of Player Rewards, the richest, fastest and best casino loyalty programme in the UK, giving more return on play than any other casino group.

Venues offering London Casino Club benefits:

Empire Casino

Empire Casino


Empire Casino - set your pulse racing at the liveliest casino in the UK, situated in London’s Leicester Square. We offer the best games, top dealers and plenty more entertainment in a welcoming, friendly environment.

EXCLUSIVE OFFER: Come to Where the Action Is! - Join us at Empire Casino in the heart of the West End during ICE and hit on the hottest action in town.
With great sports action in Carlsberg Sports Bar, cocktails with a view in Icon Balcony Bar, fantastic food Asian fusion food in FuLuShou Restaurant, the friendliest Poker room in town and of course, exciting table games and all the latest slots and electronic games, it’s a night out not to be missed! Our doors are always open and if you show your ICE badge at Reception between 7th and 9th February, you’ll receive a £10 free bet, a complimentary drink and a free portion of chicken wings in Carlsberg Sports Bar.

Visit the Empire Casino's website

Playboy Club London

Playboy Club London


Playboy Club London was founded on the belief that luxury should be an everyday experience. Enjoy our world-class casino, luxurious Players Bar, fabulous restaurant, tranquil cigar terrace and sophisticated cocktail lounge The Tale Bar. With service provided by our iconic bunnies, we look forward to welcoming you and making sure your time with us is unrivalled.   

EXCLUSIVE OFFER: Experience the renowned Playboy Club London in the heart of Mayfair.  As an exclusive ICE offer, on presentation of your exhibition pass during ICE you will receive a complimentary drink when you purchase one of our delectable cocktails from The Tale Bar. Your pass will also allow you full access to the private members casino for the duration of the show.

View the Playboy Club London's website

The Sportsman

The Sportsman Casino


The Sportsman Casino - our iconic venue on Old Quebec Street in Marble Arch has an unrivalled reputation for combining a professional gaming approach with an intimate atmosphere where you will be made to feel like one of The Sportsman family.

EXCLUSIVE OFFER: Zaman’s is a celebrated and award winning restaurant within London’s classic casino – The Sportsman. Visitors from ICE will receive a free starter or dessert with any main course ordered in Zaman on presentation of your ICE pass (exhibition days only).

Visit The Sportsman Casino's website

Remember, all you need to do to gain access to the full range of benefits that The London Casino Club offers is to present your ICE visitor badge when arriving at your chosen casinos.

Not yet signed up? Register for ICE Totally Gaming now.


UK Dealer Championship

18 Contestants battle it out for the title of '2017 UK Dealer Champion', focusing on skill, accuracy and speed. Who will win and go on to the European Dealer Championship? Find out at the Playboy Club London on Wednesday 8 February 2017. Take a look at the 2016 highlights video.


Aspers Stratford │ Caesars Entertainment │ Genting Casinos UK │ The Hippodrome Casino London │ Park Lane Club London